Exclusive usability and user research partnership
Rovio Entertainment is an industry-changing entertainment media company and creator of the globally successful Angry Birds brand. Angry Birds became an international phenomenon and is now the number one downloaded app of all time. An exceptional player experience is one of the key factors of success.
Cresense has been working alongside Rovio since 2011 to help validate, optimize and create exceptional user experiences in games, entertainment and edutainment concepts. Cresense has participated in all major Rovio game releases since 2012, planning, coordinating and running game experience research projects in Europe, US and Asia.
What we have done:
- Global research planning and coordination
- First time gaming experience research
- Long-term gaming experience research
- Game improvements design
- User research for activity parks